Unlock your market’s potential with the Prequel growth playbook.

Every organisation has a growth story. As you grow some parts of that story need to be updated.

Creating a fresh growth playbook is the prequel to finding new sources of revenue and profit.

This is where we can help.

Prequel has developed a comprehensive “Growth Playbook” – a collection of service offerings that are designed to help businesses drive sales and profit growth. We work collaboratively with you to select the optimal “chapters” from our playbook – the service offerings that can have the biggest positive impact on your organisation.

Our Growth Playbook includes expertise across these areas:

Prequel Market Analysis Flowchart
What is the current market?
Identify and map market categories
Opportunity prioritisation frameworks
Define and track competition
Unpick competitors distribution models
New market entry windows
Create land and expand strategies
Create prospect lists
Contact and qualify prospects
Create and shape pipelines
Systems for sustaining growth

Where are your growth opportunities to improve sales performance inside your business or outside in the marketplace?

Unlock market potential and open the door to more growth

Here are five reasons to have a discussion with Prequel:

  • We are highly experienced business professionals who have made over $1Billion in complex sales. We know about growth and an initial discussion with Prequel is always growth oriented, which is good for business right?
  • Prequel is all about finding value. For example, we leverage AI and software robots to deliver clients amazing business insights at a fraction of the cost of traditional approaches.
  • Prequel use proven business methodologies that we have seen work in many organisational settings. We customise them to fit clients needs and budgets, because we know how to use them. That takes a lot of risk out of business growth initiatives.
  • Prequel likes to create short high value projects, with identifiable growth outcomes, that are delivered on time for a fixed price. This approach allows our clients to realise value early and manage risk.
  • Our previous clients have loved working with us as we have loved working with them. We are ethical open people who commit ourselves to supporting our clients.

Honest reviews :

recommend unreservedly


We have always appreciated their efforts on our behalf and acknowledge that without their focussed commitment to act as an extension of LaserBond and carry out our objectives and protect our interests, the challenges would have been daunting.
WAYNE HOOPER CEO LASERBOND (ASX:LBL)

get the job done, get the result


Tony has had a huge positive impact on our business at many levels : sales and growth, product positioning and strategy, sales management and systems. He has also generously shared his professional career long training with our team and given us access to key colleagues from his large and top notch network. His calm analytical approach marries with an agile cut-through to get the job done and get the result – and always in a context of respect and thoughtfulness. Tony has a deep instinct and long experience in honing a product offering for market acceptance and the essential steps to convert that effort into business success.
GREG SAN MIGUEL – CEO & FOUNDER LAW OF THE JUNGLE

passion, perspective, perspiration

When helping people look at new market opportunities, Tony has a happy knack of looking at things from new angles, which can help you identify a new product or approach.  And then once he has helped you look at opportunities anew, he can help you with rigour and thorough analysis to help you challenge your assumptions about how to develop the market, and to do so in a way that maximises returns and achieves results quickly. A good mix of passion, perspective and perspiration.
JOHN ALLEN – FOUNDER HORIZON INVENTORY

cares about client success


Our experience with Tony was fantastic as he supported us in developing a go-to-market strategy for our new employment services contracts for our QLD and NSW regions. Tony took the time to understand our industry (which is complicated) and our business needs. He helped us get organised for go-live with a structured plan and strategy to drive employer engagement. Within a month of go-live we have secured many job placements for our customers. Tony also did a great job communicating with us through the process, he is very knowledgeable with business development and sales strategies. Tony genuinely cares about the success of his clients and I highly recommend him.
ANGIE ANTZOULATIS DIRECTOR ASURIA

open & ethical


Thorough and well informed. An open, ethical and transparent relationship builder. High emphasis on service and value adding.
PETER KAYE A.M. E.S.M. CEO

The prequel to growth starts with a simple discussion. Book one in now.

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